What we need from you
Three things start the trial: your footage and logos, the access invites, and the ten answers below. Do all three here, and everything comes straight to Rob.
Your footage and logos
Every video and photo you've already recorded, and your logo in the best files you have. Truck wrap and shirt photos help too. One shared folder, linked on your answers page.
Access to your pages
Facebook and Instagram through Meta Business Suite, your Google profile, and Nextdoor, Yelp and the BBB. YouTube once there's enough video for it. You stay the owner of every one.
Manager access to your Google profile
Add r0bato@robatomedia.com as a Manager. You stay the owner.
YouPartner access to Facebook and Instagram
One request through Meta Business Suite. You stay the owner of both pages.
YouThe phone number that should be everywhere
Your site and Google say (570) 243-1679. The BBB lists (570) 977-7015. Yellow Pages adds (570) 856-9444.
YouThe address to show, if any
Google, Facebook and the BBB say 2511 Clearview Ave. Nextdoor, Yellow Pages and a second Yelp listing say 21 Walbert Drive. You can also hide the street and show the towns you cover.
YouAfter-hours calls
Your site says weekend no-water calls get answered. If calls after 7 PM get answered too, Google should show it.
YouYour PA HIC registration number
If it's current, it goes on the site, the Google profile and your estimates.
YouWho's on camera
Who on the crew is comfortable on camera, plus full names and roles for the crew page your site already promises.
YouCustomer permission
Any customer who appears on camera, or whose name we use, signs a short release first. We bring it.
YouUsYour OK on the website
Your site runs on Marketta, the same platform we already keep up for other clients. With your OK, we get access set up and the website list becomes ours.
YouThe three BBB complaints
Whether you've seen them, and whether you want us to draft replies for you to approve and send.
YouHow the three months run
Setup
- Google profile category, description, services and hours
- One name, phone, address and set of hours on every listing
- Facebook website link and hours fixed, Yelp and Nextdoor claimed
- BBB replies drafted for you to send
- Facebook and Instagram set up right and connected in Meta Business Suite
- TikTok set up in your name, bios rewritten
- A review link and a card the crew hands out
- Website fixes started, and the page addresses sent to Marketta
Your footage
- We go through everything you send and pick what's usable
- The first month of posts planned and edited
- Captions written, and you approve them
- First posts and the first Google Post go out
The rhythm
- Two posts a week on Facebook and Instagram
- The same short videos on TikTok, and on YouTube once there's enough video
- A Google Post every week
- Reviews, comments and messages answered within two business days
- Your website kept current, and a short note on what went out
The check
- The rhythm keeps going
- Day-90 report with the six categories re-scored against 31
- What worked, what we drop, what we do more of
- We decide the next step together, including a shoot day if you want one
What a normal month of the trial looks like
| When | What happens | Who |
|---|---|---|
| Every week | Two posts on Facebook and Instagram from your footage, the same videos on TikTok, and a Google Post | Us |
| Every week | Captions for the next posts, sent to you to approve | Us, then you |
| Within two business days | Comments, messages and reviews answered. Anything that needs you comes to you | Us |
| Once a month | The website kept current: new photos and video, and any changes you need | Us |
| Once a month | A short note on what went out, and what footage is left | Us |
| When you have it | New clips from jobs, sent to the shared folder | You |
| Whenever you want | Post on your own accounts too | You |
What moves fast and what takes months
The fixes
The Google profile, matching listings, the Facebook link and hours, Yelp and Nextdoor claimed, BBB replies sent, and your first posts live.
The build
Review count, followers, YouTube views and where the map ranks you. These grow with steady work. They don't jump in a week.
What we won't promise
No promises on views, followers, calls or rankings. We commit to the work. The posts go out, the pages get answered, and the day-90 re-score tells you the truth.